Visionary Media
Visionary Media is a creative digital agency that offers brand consulting and strategy for small businesses from a variety of industries. The owner, Rehan Munshi, has a lot to offer brands when it comes to digital content creation because of his unique experience as a photographer and videographer.
Deliverables:
Mood Board
Custom Logo Design
Alternative Logos and Submarks
Color Palette Development
Font Pairings for Web and Print
Branded Elements for Website
Custom Patterns
Branding Style Guide
Business Card Design
Proposal Template | Stationery Design
I was excited to work with Rehan on this project because of his passion for the creative process and his genuine interest in learning more about how he could best connect with his target audience. I was also stoked that he was not afraid to go bold when it came to his branding since it aligned with his overall mission of helping small businesses with a great product or service gain new customers by highlighting their own key services through social media.
I decided to represent this ability to bring out what is unique about his clients conceptually through the primary graphic icon — you can see the “VM” take shape as it emerges from the abstract shutter lens. Overall, the brand feels professional and modern, while still being slightly edgy. The bold monochrome palette with the pop of red shows that this brand is not afraid to stand out… and they want to help their clients do the same! But paired with the thin, sleek sans-serif fonts, it doesn’t feel too flashy or over the top.
I had so much fun working with Rehan to develop his brand identity. Check out Visionary Media’s website to see the branded elements in use and get in touch with them about their brand consulting services.
Want to learn more about working together?
Tell me a bit about your project and we can schedule your free 30 minute consultation!